VIRTUAL REALITY AT THE SERVICE OF CERAMIC TILE SHOPS (I)
DECIDING WHAT TO BUY IS MADE EASIER WITH THE LATEST TECHNOLOGY


Users are surprised by the speed, ease and quality of the environments that are created.

An exclusive presentation system displaying the ceramic collections that enhances the purchasing experience and wins over clients.

Very easy to use and completely intuitive, it's mastered with just 20 minutes of training. No computer knowledge is required, the keyboard and the mouse aren't needed either. The sophistication of the system enables it to capture hand movement; our own gestures actually create the environments.

The Environment Configuration System can interpret QR codes that identify the collections which are chosen during the visits to the shop. Real environment simulations are produced on the spot and we decide on the different combinations ourselves, changing models as we want.

No, it's not science fiction. This is the latest development from the TAU Group in collaboration with the Instituto de Robótica y Tecnologías de la Información y las Comunicaciones – IRTIC (Institute of Robotics and Information and Communications Technology). After two years of hard work, it will go on display on the 7th of February at the Cevisama 2012 Trade Fair, in the ESSENTIA area presented by the TAU Group. Come and find out about it. It's the next step in our innovating progress for points of sale that we started 15 years ago with an early version of a 3D environment simulator.

The IRTIC specialities include the interactive 3D graphics, virtual reality, augmented reality, and the civil simulate. The multidisciplinary team has certainly helped to bring together all the knowledge needed to develop this complex product presentation system. The development venture is exclusively owned by the TAU Group, that has been responsible for promoting the project.

It is yet another initiative that is included in the TAU in PROGRESS program, one that in practice has resulted in a progressive sequence of changes that focus on improving the service rendered, adapting to the new scenario that is already taking shape and consolidating the business that we share.

It's aroused interest among members of the media:
Universidad de Valencia
Parc Científic
Informativos Telecinco
El periodic.com
Te interesa.es
La informacion.com
Robotikka.com
La voz libre.com